Over 1 million pairs sold

Proven styles designed for strong retail performance

Comfort That Sells

Arch-hugging comfort designed to keep your customers smiling.

5-Star Comfort

Cradled in Comfort

Flip flops designed for all-day comfort and reliable fit. Our supportive footbeds mold to the shape of the foot over time, delivering lasting comfort without pinching, slipping, or blisters.

Superior Arch Support to Combat Discomfort

Anti-Blister & Anti-Rubbing Toe Post

Conforms To Your Feet After Several Wears

5 Layers Of Compressed EVA For All-Day Cushioning

The Tidewater Story

Born as a flip flop-only brand in the South in 2002, Tidewater has since expanded to include more styles and reach many more people.

We're headquartered in Winston Salem, North Carolina, but these days, you can shop our collections here on our website or find us in boutiques and specialty shops across the country.